Roberto Coin Cares

Luxury Italian jewelry designer Roberto Coin has launched his fall 2009 advertising campaign, featuring supermodel Christy Turlington. This is a special campaign and one close to Christy and Roberto Coin’s hearts: Five percent of net proceeds of jewelry pieces featured in these ads will be donated to YouthAIDS. Roberto Coin has supported YouthAIDS for the past three years in their global incentive of raising funds and awareness to the world’s youth population.

Christy Turlington, who joins other Hollywood heavyweight philanthropists such as Ashley Judd, Salma Hayek and Penelope Cruz, feels a meaningful connection with this campaign. Having recently returned from Africa where she visited young mothers and children living with HIV/AIDS, Turlington wanted to collaborate with brands trying to effect change on a larger scale. Continue Reading… »

Tag Heuer Finally Makes The Monaco V4 Watch, And Offers The First for Charity At the “Only Watch” Auction

It was 2004 when Tag Heuer first announced the Monaco V4 concept watch. What was unique was the movement and the automatic winding mechanism. Complications merely included the time and a dial that was open-worked (as part of the movement). The Monaco V4 concept watch was the first ever “belt driven” movement – and is still the only such movement to operate in the way it does. It is gimmicky sure, but it looks very cool, and still images don’t really do it justice. Another unique aspect of the watch it’s the automatic winding system. Instead of having a rotor that oscillates, it has a weight that moves in a linear fashion up and down – just like a piston almost. That movement acts to move gears that wind the mainspring. I don’t know exactly how elegant it looks in reality, but it is certainly a very interesting concept, and now reality. Continue Reading… »