TAG Heuer has released a new video, entitled "Genesis", which gives insight into the design inspirations of its awaited MERIDIIST mobile phone.  First announced back in April 2008, the TAG Heuer MERIDIIST represents the Swiss watch brand's entry into the luxury communications device market.    To view TAG Heuer's new video, please click here.

Among other distinctions, the TAG Heuer MERIDIIST comprises 430 components, has an independent time display with a 28-hour power reserve, and offers 7-hours of talking time.  The device is crafted from the same premium stainless steel as the company's watches, and features sapphire crystals over its displays.