Bvlgari Features Julianne Moore In 2010 Eccentric Charisma Campaign
Jan 4, 2010
Famous house of luxury Bvlgari has announced that actress Julianne Moore will be the face of its 2010 Eccentric Charisma marketing campaign. Ms. Moore, a 4-time Academy Award nominee and star of such films as "Far From Heaven", "Boogie Nights", and "Hannibal", has already been shown in some teaser Bvlgari photos where she inhabits a luxuriously appointed sitting room along with a Sulphur-crested Cockatoo. These images also include a spectacular gold and gem-set Bvlgari bracelet whose centerpiece is a large emerald.
The 2010 Eccentric Charisma campaign will present a range of Bvlgari products that include the famous "Chandra" handbag, a Bvlgari wristwatch, and various haute joaillerie pieces. Among the exceptional creations from its jewelry collection are a pair of teardrop emerald earrings surrounded with baguette diamonds, and a yellow gold bracelet from the Serpenti collection. Like the Bvlgari Serpenti watches, jewelry from this
evocative line combines precious metals, mother of pearl, and diamonds to capture the mysticism and grace of its reptilian namesake.
To capture Julianne Moore's beauty as well as the exotic and somewhat fantastic atmosphere of the Eccentric Charisma message, Bvlgari turned to the photographic talents of Mert Alas and Marcus Piggott. Julia von Boehm assisted with the stylistic elements of the photo shoot, including the carefully chosen Bvlgari jewelry and the Bvlgari watch which adorns Moore in the images. Bvlgari will officially launch the campaign in February.
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